How to choose the right design for your website
This post will cover essential elements of web design. I will share some tips and information about web design to help you choose the proper format for you or your business.
In the World Wide Web, there are two types of designs Design A and Design B.
- Design A is the pretty one that looks beautiful with all the colors, fonts, and animations.
- Design B is the NOT pretty one. It is plain, boring, and simple but highly effective. It is also the go for most businesses.
You might face a situation where you must decide between designs A and B and which would be better for your project. The answer lies in your business. If you have a product or a service that requires user attention to navigate your services, fill up a form, or make a purchase, Design B is the one for you.
You could go with Design A if your website is not information-driven or does not rely on user engagement.
Let’s dive deeper into Design B and discover why it is essential for most businesses.
Think of big companies that handle millions of users, like Uber, Google, and Amazon. Why are their platforms plain and simple? They could use more colors, fonts, or fancy backgrounds to spice up things. Still, in doing so, they will undoubtedly confuse some of their customers, if not most, and eventually lose them due to lack of simplicity or user frustration. Instead, they simplify things and present their content least confusingly. Of course, this process is challenging and requires work to achieve.
On the other hand, the reward is a product that anyone can use. The website or the app straightforwardly presents content without distractions. This way, users are more likely to give their undivided attention, complete a task, and read instructions if asked rather than bouncing off for not finding what they are looking for.
Good design will require work rather than placing elements arbitrarily for good looks. You must do market research, study your competitors, and improve and cater to your target audience.